ETHICAL REFLECTION OF BIOCAPITALISM (ACTUAL CONTROVERSY OF CULTURE)

In article it is showed the arised disagreement regarding human in modern culture. On the one hand one can see the new phase in the dynamics of modern capitalism, that is biocapitalism. The last is the total capitalism, which is reducing human to the so - called human capital. It is assuming the transformation of human in entrepreneur - of - the - self, whose logics of activity is yielding completely to the all - embracing motion of capital. The result is the new form of total human dependence, which has got disastrous consequences. On the other hand the origin of bioethics is making it possible to indicate new vision of human within the framework of the integral socially - anthropological theory of justice. From this point of view bioethics is interpreted as perspective political and educational institution, which is giving possibility for the real improvement of human and making premises of essentially other type of historical being.

biocapitalism, bioethics, capital, human capital, culture, justice, egalitarianism, integral biophilic ethics