Ethical regulation of economic relations: agenda change and values correction

The article deals with the current situation in the field of ethical regulation of economic relations. The author shows that interest in the ethical regulation of the economy increases during the transitional historical periods, which are characterized by a fundamental transformation of all aspects of society’s life, both the formation of capitalism and the formation of Industry 4.0. The idea of replenishing ethical standards in the field of professional labor activity is substantiated on the open data of sociological research, the theoretical separation of market and ethical thinking, the contraction of the sphere of pure ethical regulation (М. Sandel). It is expressed in the transition from the recognition ethics to the trust ethics, the latter goes beyond the boundaries of interpersonal relations, forming a culture of “institutional trust”. Modern practices of ethical codification of companies’ activities are greatly influenced by the problems of the value dimension of digitalization, automation, artificial intelligence, “green economy”, inclusion in the business culture of organizations.