The phenomenology of the social component in photographic image: social and cultural aspects of advertising photography analysis
- Авторлар: Grigoryeva АV1
-
Мекемелер:
- Peoples' Friendship University of Russia
- Шығарылым: № 2 (2009)
- Беттер: 30-41
- Бөлім: ARTICLES
- URL: https://journal-vniispk.ru/2313-2272/article/view/340971
- ID: 340971
Дәйексөз келтіру
Толық мәтін
Аннотация
Photography and advertising photography in particular can foster both the previously developed and emerging sociocultural attitudes of the individual and thus affect social values. The theoretical investigation of the nature of the photography phenomenon as well as the peculiar features of the advertising photography is carried out by the author. The role of photography and its social and cultural functions are analyzed in detail as well. Special emphasis is given to the issues of social reality modelling by means of photography, its unparalleled powers to construct human being's apprehension of the visual environment and the appropriate patterns and models of behaviour.
Негізгі сөздер
Авторлар туралы
А Grigoryeva
Peoples' Friendship University of Russia
Хат алмасуға жауапты Автор.
Email: Anastasia-Grigoryeva@yandex.ru
Кафедра социологии; Российский университет дружбы народов; Peoples' Friendship University of Russia
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