OpenScience

The import substitution policy has been implemented in Russia for a long time, and the escalation of the geopolitical situation following the events of February 2022 required the accelerated development of domestic production to strengthen the country's potential and ensure technological sovereignty. This article explores the issue of ensuring the investment attractiveness of a region in the context of the development of import-substituting industries. Based on the results of the conducted research, directions for increasing the investment potential of regions and mitigating investment risks are identified to ensure the favorable development of import substitution in the regions.

The article is devoted to the study of the spatial distribution of economic resources in the Central Federal District (CFD) of Russia, a macroregion that concentrates 40% of the country's GDP. Based on data from Rosstat, the Ministry of Economic Development and regional development strategies, key factors of hyper-centralization of resources in Moscow have been identified, including agglomeration effects, infrastructural advantages and migration flows. It was found that 68% of investments in the Central Federal District are concentrated in the capital, while the depressed regions (Ivanovo, Smolensk regions, etc) They are facing depopulation and deindustrialization. Statistical analysis, mapping and clustering methods were applied, which allowed us to identify three groups of regions: the "core", "industrial periphery" and "depressed regions". Measures have been proposed to reduce imbalances, including the development of growth hubs, infrastructural integration, and tax redistribution. The results show that the implementation of the proposals will make it possible to reduce Moscow's share in investment by 2030.

The article examines key administrative aspects and specifics of regulation of consumer cooperatives in various areas. The main models of organizational regulation are defined, approaches to control and reporting are analyzed, and key problems are identified and ways to improve legislation in this area are proposed.

In the context of the dynamic development of society and changes in the economic environment, the sphere of public services is becoming the object of close attention from both the scientific community and government agencies. The analysis of indicators characterizing this area is an important task that requires a systematic approach. The article presents a study on the analysis of socio-economic indicators of the public sector of the service sector. 

The results obtained during the preparation of the article can further serve as the basis for subsequent research, as well as become the basis for the development of new initiatives and strategies related to the development of the public service sector and strengthening citizens' trust in government institutions.

The article has an applied significance, which lies in the fact that it expands the field of research devoted to the quantitative (statistical and economic) analysis of the public service sector, deepens the understanding of existing processes and relationships in this area, and may in the future become the basis for more in-depth research.

The paper is devoted to the problems of adapting standard marketing technologies to the entertainment industry, such as the difficult conditions of the entertainment industry and the low effectiveness of traditional advertising tools. It examines how the content of basic concepts changes when adapting to changing external environmental factors. It is shown that the transformation of the content of concepts reflects the special nature of the entertainment industry. The author's systematization of approaches to understanding the essence of marketing technologies, reflecting current trends in this field, is presented. A comparative analysis of marketing technologies and an assessment of their effectiveness in relation to various projects within the industry is carried out. The practical significance of the comparative analysis of marketing technologies lies in the selection of the most effective technologies that, in relation to the entertainment industry, will ensure an increase in performance indicators of enterprises in this field. The stability of the dynamics of the entertainment industry development has been proven, which makes it possible to apply a set of identified effective marketing technologies for it not only at the present time, but also in the near future. Recommendations have been developed on the adaptation of marketing technologies to the activities of entertainment enterprises, taking into account the specifics of this field and trends in marketing.

This article examines the role of artificial intelligence in achieving the goals and objectives of the national projects "Health Technologies" and "Long and active life". A brief description of these national projects is provided. The main directions of using artificial intelligence in the healthcare system, as well as the problems and risks associated with its implementation, have been identified. Attention is paid to the study of the causes of untimely access to medical care by the population and the possibilities of telemedicine for wider coverage of the population with health services are considered. The need to create a favorable regulatory environment, develop educational programs and attract investments in the field of interaction between artificial intelligence technologies and medicine is emphasized.

The uncertainty of the business landscape is a key contextual factor in modern management. In this regard, it becomes extremely important to create a universal, highly adaptive business ideology, a kind of foundation for business and organizational values, to ensure effective management. The purpose of the study is to demonstrate that the sustainable development of business entities can become some kind of observable and measurable characteristic and reflect changes in key indicators of strategic human resource management. The issues of determining the characteristics of the "sustainable development of the organization" relevant for a given time period of the portfolio are being addressed. The originality of the approach lies in the fact that the author suggests comparing a certain numerical value of the indicator of "sustainable development" of an enterprise, represented by the arithmetic mean of the values of the proposed indicators (profitability, sales efficiency, organizational and managerial stability, social stability, consumer sustainability, environmental sustainability) and a certain numerical value of the indicator of "crisis resilience". "Crisis tolerance" is the sum of numerical values of indicators of the development of qualities of adaptability, dynamism, flexibility, diversity (creativity) employees evaluated by appropriate methods. This approach allows for a comprehensive approach to the management of business entities in modern business conditions.

The problem of the impact of digital transformation on accounting and auditing in Russia is studied. The relevance of the study is due to the rapid development of digital technologies, globalization of the economy, increasing requirements for the transparency of financial information, automation of routine operations, changes in the role of an accountant and auditor, development of the regulatory framework and the need to ensure information security. Digital transformation contributes to increased efficiency and transparency of financial reporting, but requires significant investments in staff training and the establishment of appropriate standards and ethical frameworks. It was revealed that digital transformation has a significant impact on accounting and auditing in Russia, leading to the automation of routine operations, increased accuracy and efficiency of data processing, changes in the role of specialists, and the emergence of new risks and threats. The examples of implementation of various digital technologies in Russian companies, such as PJSC Gazprom Neft, M.Video-Eldorado, Sberbank, VTB, X5 Retail Group, Russian Railways, Magnit, Yandex, Rosneft, Lukoil, MTS, NLMK, Rostelecom and AFK Sistema, are analyzed, demonstrating significant success in automation of accounting processes, increasing the efficiency and accuracy of data, as well as in ensuring information security. The results obtained can be used to develop practical recommendations for the implementation of digital technologies in the accounting and auditing practices of Russian companies, as well as to improve educational programs in the field of accounting and auditing.

In the article, the authors consider the theoretical foundations of pre-test conversations as an integral part of economic protection, which represent a set of methodological and psychological approaches aimed at effective interaction with test participants before conducting tests. This aspect of research activity plays an important role in increasing the reliability and reliability of the data obtained, as well as in ensuring the comfort and readiness of participants for the testing process. The authors paid special attention to the theoretical foundations of a pre-test conversation in a psychophysiological study.